Facebook Messenger Marketing Course

Step by step process to use Facebook's Messenger Platform & Chatbot to turn conversations into sales

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90% Off on ₹4500 Till Lockdown is Over

Course Brief & Benefits

1.3 billion people use Facebook Messenger each month and interestingly Messenger marketing leads to a 70% better open rate than email marketing.


The dynamics of user engagement are changing drastically. Users don't want to consume or respond to mass-produced messages, rather, they want personal, one-on-one engagement and that too with an immediate response.

In this course, we tried to capture each and every component of Facebook Messenger that can help you create a step by step blueprint of your messenger marketing strategy. Our team researched the internet thoroughly, took a deep dive into all the available resources & courses on messenger marketing, and designed a crisp, action-oriented course for you.

Learn by doing it

The course is crafted in such a way that you will have to act upon each of the modules. The content is rich enough to help you with examples, case studies, tools, frameworks and it will enable you to devise a full-proof messenger marketing roadmap within a week. The course structure is designed by industry leaders who have trained and mentored over 5000 students and business leaders globally.

Course outcomes

  • Build a messenger marketing strategy from scratch
  • Learn to build a messenger chatbot using ManyChat
  • Develop follow-up sequences with excellent open and clickthrough rates
  • Integrate Messenger marketing into the rest of your marketing strategy
  • Learn how to do "conversational selling" effectively
  • Embed Messenger chatbot on your website

The course welcome kit includes

  • 6 months access to the Facebook Messenger Marketing Course content
  • Certification of completion with badge DMU Professional (Facebook Messenger Marketing)
  • Q&A webinar every week with your instructor till the course is over for you
  • Facebook Messenger Marketing Strategic Roadmap guidebook


Your Instructor

Avik Bal
Avik Bal

Avik is a full-stack digital marketer and a passionate UX/UI/Web Designer. Over the last 7 years, he has consulted 60+ brands with their digital growth and branding strategies. A Google, Hubspot, and SEMrush certified professional with core expertise in Inbound Sales Funnel Automation, Content Marketing, and Digital Brand communication.

He has also authored a book on "SEO Audit" (2017)(ISBN: 9781521428955) and authored 5 Global Market Reports on Consumers and Economies over 2018-2019. Previously, he has worked with Unacademy, GlaxoSmithKline, Nearbuy, Euromonitor International and currently heads the product development at DigitalMarketingUniversity.

Frequently Asked Questions

When does the course start and finish?
You get access to the course content for 6 months starting the day you are enrolled for this! The content of the course is upgraded every month and we keep on adding content on trends, case studies, campaigns, etc to keep you updated with whatever new is happening in the digital marketing space.
Why such a huge discount of 90%?
During the hard times with Covid raising challenges for businesses worldwide, we wish to do our bit. Many of our existing clients are facing issues in terms of customer retention as well as managing their teams. As thought leaders in this industry, we realized that the best way to help during these times is to help job seekers, professionals and students upgrade their skills and make them ready for the coming months.
Who is this course useful for?
The course is extremely useful for social media marketers (beginners and experts) who wish to learn Facebook Messenger Automation to start conversations with prospects and customers. The course can also be useful for digital marketing practitioners from other domains like SEO, PPC, or Web Design.
Will I get a certificate?
Yes, for each of the programs, you will get a soft copy of the certificate from DMU duly signed by the Chief Mentor, Mr. Aji Issac Mathew. Aji is also the CEO of eastern India's largest digital marketing agency - Indus Net TechShu Pvt Ltd.
Can I learn from my home or office?
Yes, we offer an online hybrid learning methodology that enables you to learn theory at your own pace and do practicals with the trainer in an interactive live online set-up every week.
I am working, can I still enroll in this course?
Yes, indeed. Our programs for working professionals are designed in such a way that even if you can spare 60-90 minutes a day, you will be a master in messenger marketing in 2 weeks. 15 days will be sufficient for you to get the maximum out of this program.
Will DMU provide me with projects/internships?
Yes, the process is quite simple! Either you choose your own project or you can choose one from the list DMU team will share with you after the course registration.